Discover how co-created narratives help teams recognize patterns, build trust, and drive real change.
GrowthOD is a collaborative of scholars and practitioners led by Dr. David Boje. We combine narrative science, socio-economic diagnostics, value science, and gratitude practices to enable transformation that is both human and measurable.
Our approach honors story as a living system: we align the stories people tell with the structures, values, and data that shape behavior.
“You were born into a story — but you can restory the ending.”
We help leaders and teams restory outdated narratives into new, empowering stories that drive results.
“Doug begins by giving terse reference to two precedent stories… The first story, about the printing division performing badly in the past… the second story Doug invokes is about the folks who left for Epsilon, a story that has several versions... Doug gives a new slant to a founding story that gives a new slant on the rationale for the impending demise of one of several divisions.”
— Boje (1991a)
Reference:
Boje, D. M. (1991a). The storytelling organization: A study
of story performance in an office supply firm.
Administrative Science Quarterly, 36(1), 106–126.

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Choose one pillar for a focused engagement or combine several for a comprehensive transformation.
True Storytelling is our foundation. See Principles and Pillars image, and learn more at TrueStorytelling.org.
GrowthOD is powered by the collective expertise of:

At GrowthOD, we believe every leader and team has the power to restory their future. Let’s explore how we can support your transformation.